The Negroni Cocktail

“I like my cocktails like I like my women — a little bit bitter”

My Negroni loving brother.

A couple years ago I was reading one of my favorite cycling websites and came across an article titled The Negroni Report. Turns out that Richard Pestes, the proprietor of Pez Cycling News, is a lover of cycling, Italy, and the Negroni. Intrigued by his description of the cocktail I bought some Campari and oranges and that weekend made me my first Negroni.

And that first sip was bliss. Pure heaven. I kid you not. I was hooked.

Excited I ran outside and held the glass to my wife. “You gotta try this!”. She took a sip. Made a face. “Tastes like cough syrup”.

The next evening our good friends Scott and Betsy were over. Betsy is a fellow Manhattan lover. I was excited to share my joy with her. Negroni in hand I offered her a drink. She took a sip. Made a face. “Wow. Bitter”.

What the hell?

Thanksgiving comes around, the whole family is at my sister’s in Arizona. My brother is there. We hit the liquor store for Campari and some decent vermouth. I mix him a Negroni. He takes a sip. He need not say anything. I see it in his face. He’s hooked.

And that’s how it goes with the Negroni. It is polarizing. Those of us that love it can’t imagine how anybody could resist it. Those that don’t….well, they don’t.

I’m just happy I’m a lover.

The Negroni is a classic aperitif. Meant to cleans your palette and sharpen your appetite it is traditionally consumed before a meal. But believe me, if you love ’em they are good any time. The Negroni is bittersweet and boozy with a citrus/herbal pop. And if you initially find it a bit too bitter don’t give up. Try again in 6 months. And then 6 months after that. For some it is an acquired taste — but once that taste is acquired you will never let it go.

Like the Manhattan the Negroni is rising in popularity as folks start to turn their backs on appletinis and embrace bolder cocktails with more character. That said, ordering one in a bar is still a bit of a crap shoot and can result in a blank stare. Fortunately it’s an easy recipe to recite to your bartender.

The Negroni

  • 1 part Campari
  • 1 part Beefeater’s GinIMGP7705
  • 1 part Martini & Rossi sweet vermouth

Orange for garnish.

Place ingredients with ice in a shaker or large glass and stir gently but briskly for 60 seconds.

Strain over the rocks and garnish with an orange wedge or twist

As with most beloved cocktails, a Negroni lover will have their favorite recipe. So it’s worth looking at the ingredients in a bit more detail.

The Campari

Yes, you must use Campari. There is no substitute. Some prefer to cut the Campari with 50% Aperol, Campari’s tepid cousin. I don’t. I like my Negroni’s bold and brash.

The Gin

I have to be honest. I am not a big gin drinker. My preference for the Negroni is a basic London dry gin. I don’t want flowery overtones messing with my Negroni! The gin is there to support the drink, not make a statement in its own right. So the simpler the better as far as I’m concerned. Beefeater’s is solid and basic. Some also like Gordon’s for similar reasons. But if you have a favorite gin, then by all means give it a try!

The Vermouth

My brother and I have tried eight different sweet vermouth’s in Negronis. We have enjoyed them all. I spec M&R here because it is my every day go to sweet vermouth. I also like Cinzano which is a bit brighter and slightly more bitter than M&R. Some folks swear by Carpano Antica, but I find the vanilla overtones that work so well in a Manhattan are distracting in a Negroni. Others like the extra bitterness of Punt e Mes, but I find the resulting drink, while tasty, not exactly a Negroni.  That said — please experiment! Lots to try

The Garnish

The traditional garnish in the old country is a fat wedge of orange. Here in the states an orange twist is also common — just make sure it is a nice big twist. The extra citrus really compliments the drink.

Shop at Trader Joe’s?

Me too! In our neck of woods the cheapest Campari is at TJ’s. And their Rear Admiral Gin and Ponti sweet vermouth make a darn good Negroni for a darn good price.

Nothing beats a Negroni at Christmas


One thought on “The Negroni Cocktail

  1. Pingback: Amari: Life is Bittersweet | Joe's Happy Hour

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